Progressive Retail Episode 29

 

On today’s show I sit down with Stephane Ferri, Southeast Divisional VP of Sales at Cox Automotive to discuss disruption in automotive retailing. As our world moves at a quicker pace, more and more consumers don’t have time to shop. Dealers must understand the trends of digital retailing in the marketplace to appropriately prepare for change and how their customers want to purchase their next car.

Stephane discusses 3 programs available from payment calculators to delivery a car to someone’s front door. There are options out there for every type of dealer. He warns of the treat competitors offer for those who refuse to change and suggests what is most important for your dealership now. Stephane and Cory finish off the show with a discussion on the future of automotive retail and how to maximize on this trend.

Originally aired on CBT Automotive Network

Progressive Retail Episode 24

 

On today’s show Cory highlights the 7 Circles of High Profit High Volume Internet Sales Success, emphasizing the Marketing Circle.

Asking the question: How can marketing help your internet success?

Originally aired on CBT Automotive Network

 

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